With its long, sculpted body finished in Dark Graphite Metallic, this 2017 BMW 740i xDrive exudes a quiet confidence—powerful, elegant, and unmistakably BMW. Sitting on 19 V-Spoke light alloy wheels, this full-size luxury sedan strikes a perfect balance between athletic presence and executive poise. The xDrive all-wheel drive system ensures grip and control no matter the weather, while the smooth lines and aerodynamic silhouette hint at the refinement within.

Open the door and you’re greeted by the warm richness of Cognac Dakota leather upholstery, wrapping the cabin in premium comfort. Thanks to the Executive Package, you’ll find multi-contour front seats ready to mold perfectly to your shape, a Nappa leather-finished instrument panel, and ceramic controls that elevate every touchpoint. The ambiance is designed for those who demand more from their drive—especially when rear passengers can enjoy the power rear sunshade and side window shades, ensuring both comfort and privacy.

Behind the wheel, BMW’s Head-Up Display projects key information directly into your line of sight, but the real magic comes from the cutting-edge driver assistance technologies. The Driver Assistance Plus II package adds Active Driving Assistant Plus, with Traffic Jam Assist, lane keeping, and side collision avoidance, making highway driving and urban traffic less stressful and far more secure. In addition, the separate Driving Assistance Plus Package enhances safety with features like Active Blind Spot Detection, Frontal Collision Warning, and a Surround View system with 3D display—making tight spaces and busy streets easier to navigate.

When winter sets in, the Cold Weather Package has your back. With heated front and rear seats and a heated steering wheel, cold mornings become a lot more tolerable. Every detail in this 7 Series has been curated to ensure not just comfort and safety, but an effortless, commanding driving experience.

This isn’t just a luxury sedan—it’s BMW’s flagship, delivering innovation, serenity, and power in one seamless package.